Levent Erden

Euro Rscg Istanbul

Marketing Consultant
Levent Erden was born in 1957. After graduating from Glatasaray University, he continued his education with MBA Program at Boğaziçi University. He began his career as an advertiser at McCann and worked there for three years. Then,  in order to launch “L'Oreal Turkey” operation he worked alternately in France and in Turkey and became L'Oreal's first Turkish manager. After working as Pepsi Co. International Country Manager in the latest period when Pepsi was the “market leader”, he worked as director almost in all companies, where marketing and communication are involved. 
By establishing his own marketing consulting company, he served organizations such as Procter&Gamble, Lynos Tetley and Merlin Gerin. In Bilgi Group body, he became the General Manager of Aktif TV, the first interactive TV, which undertook the service of day broadcasting of ATV. He contributed in the establishment of İstanbul Bilgi University. He is the co-founder of Havas WorldWide Turkey Group. He gives lectures on topics such as marketing, integrated marketing communication, advertising and consumer behaviour, in MBA and e-MBA programs at İstanbul Bilgi University.
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